Our Web Designing Methodology

A professionally designed website is a marketing tool & an enabler for your business. A website represents your company online. We believe if your website does not portray your company as a professional business, then, your website is not justified to be online. A professionally designed website is directly proportional to increased online sales.

Whether you are a small or medium sized business, or a corporate, affordable web design from our web development dept., is assured. For small businesses, the Internet gives you an equal opportunity to compete with larger established companies. In fact, we have been providing affordable web design services to small & medium sized business, as the web is probably the best place for small businesses to be in.
Cent Technologies implements the technical web solutions that empower your business by allowing easy and fast updates to your web product.

We study your company's business environment, listen carefully, point out different options, and create solutions. We work closely together with our clients for guaranteeing that the final product meets or exceeds their expectations. We are always open for comments and suggestions but at the same time take full artistic responsibility for the final product.

Different Types of Website

Choosing which type of website will best suit a business’s current and future needs can be a tricky decision. Website developers may be inclined to persuade clients in choosing a website which is more complicated than they require, either because will be easier to build or generate a larger profit for the developer. Search engine optimisation practitioners will usually advocate choosing the simplest form of website which suits the company’s needs, as less complex sites are easier to optimise and generally perform better. The common types of websites from which a business will have to make a choice are:

Static Websites

A static website is the simplest form of website, in which the site’s content is delivered without the use of server side processing. Static website are used principally for brochure sites and can include complex graphics, animations and JavaScript driven features. The main limitation of static websites is that they cannot provide true user interactivity, since they cannot either gather information from the user or serve content dependent on user actions. Large static sites are also time consuming to develop and more difficult to update, since changes need to be implemented individually on each page of the site. However, if a business does not require a large website or advanced interactivity, a static site developed using XHTL and CSS will provide clean, compact coding and good search engine performance.

Dynamic Websites

Dynamic website rely on server side scripting to provided advanced interactivity and usually use a database to deliver the content for individual pages. A dynamic approach is appropriate for developing large websites with content which is formulaic, for example, catalogues, photograph albums and complex series of data. A dynamic website will be required to allow users to sort and search records, or to restrict access to parts of the website using a log-in procedure. Generating website pages on the fly, using a database to store and deliver content, is an efficient way of managing a large site, with maintenance and updating generally much easier than for a comparable static site. The disadvantage of dynamic website is that search engine optimisation techniques are more difficult to implement, particularly if the site’s search engine optimisation needs are not taken into account at the development stage.

Content Managed Websites

A content managed website is a further refinement of the database driven dynamic site. The content management system provides a password protected interface through which users can add, edit and remove content from the site. A content management system is particularly useful in the case of large sites which have numerous contributors, some of whom may be working from remote locations.

E-Commerce Websites

An eCommerce website is a dynamic website which has the functionality to process financial transactions. Most eCommerce websites are built to mimic a bricks and mortar store and use the model of stock pages, shopping basket system and checkout, using a secure online payment system. Many eCommerce sites also include a content management system, so that product details can be added or updated, and some include advanced features such as automated stock control.

Flash Websites

Flash is proprietary software developed by Macromedia which is used to generate complex animations. Flash websites can be visually stunning and provide otherwise unachievable levels of user interactivity, but it is almost impossible to carry out any meaningful form of search engine optimisation on a Flash site and so it is, generally, to be avoided.


Web Portal Developement

Our  web portal applications are developed to provide a complete turn-key website management system that gives you the ability to manage all of your pages, content, products, images, forms, and more. There is nothing comparable in ease of use, quality, functionality or price out there. The benefits you get? An eCommerce website design for your business that's affordable, makes you money, and is easy to operate.

We provide complete control of your eCommerce Website. Using our web-based site manager is the easiest, fastest, and least expensive way to maintain your eCommerce Website.
Here are some of the features your eCommerce website should include:

Low cost: We can deploy an entire eCommerce website with all of the above capabilities for under a thousand dollars. The system is so powerful that even big budget companies have been using it to roll out new products.

Our experience in developing to the specification of the clients needs makes us a smart choice to work with on your project. We can consult on-site or over telephone conference. We can provide on-site development if that is required.

Website Re-Designing
 
It is obvious that websites need continuous improvement. Just browse around for a few minutes and you will discover sites that look old and obsolete. The reasons to redesign your site may not always be evident. For example, the core idea of the site itself may need to be revamped. This Website Redesign Guide/Checklist is for anyone involved with websites. It will help you get the deep meaning of the site as well as more practical issues. It is no longer good enough to have a static website. It must capture attention, have new information, and engage the visitor or else they are off to your competitor's site.

WEBSITE REDESIGN CHECKLIST

Websites need to be in a process of constant redesign and renovation. Here's our checklist:

EVALUATE EXISTING SITE
What are the success and failures of your existing site? Gather a few people to get an honest evaluation of your existing site. Write three successes and three failures. Then write down your dreams and goals for the new site.

(a) BRAINSTORMING
Are new and fresh ideas missing? Brainstorm with a team of people to get fresh ideas. Write down ideas that emerge from the brainstorming.

(b) WHY PEOPLE VISIT
Why are people visiting your site? They are coming for information or are in need of your company's product or service. But there can be many other reasons that you may not have exploited. List those reasons.

(c) DOES IT GRAB ATTENTION?
Do you think visitors remember your site? Does it have something that gets attention and is memorable? If he/she does not bookmark your site what will get them back? You should give your visitor something to remember so that he can find his way back to your site. Write down the one thing that will be remembered about your site.

(d) RESEARCH COMPETITORS
What can I learn from my competitors? Get ideas about the latest web design, technology and communication concepts by looking analytically at competitor sites. While you are there notice some of the keywords they are using to get the attention of people coming to search engines.

(e) TARGET AUDIENCE
Who is the target audience? Decide whom you want to target with the site. Who is your customer or audience? Try and get into their shoes and think like they think. What are their needs or points of interest? How can they be served? List the top three categories of people. Write three one sentence descriptions of different people in your target audience. Then write a few words that might interest these people and cause them to respond to your site.

(f) THEME AND 'LOOK AND FEEL'
What is the mood or emotion that you want to communicate? Decide on the overall theme and "look and feel" of the site. For example: humor, professional, academic, family, technical, etc. Write three adjectives to describe the way you want your site to feel.

(g) CONTENT
This is probably why most people come to your site. They come to read your clear and well written and fresh content. Your team should have good writers. Redesigning requires having several outsiders read your content to see if it is clear, up-to-date, accurate and communicates what it is supposed to. Then rewrite the content. Another tip is to provide more than just your company information but provide articles that attract people to the site.

(h) TRUST AND CREDIBILITY
What will make your visitor believe you? Imagine going into an automobile repair shop or a physician's clinic. What is it that gives you a sense of trust that your car or body will be repaired correctly? A quality site that does what it says it is going to do conveys trust. Also well-written content adds credibility. Testimonies by reputable people or companies are perhaps the best way to establish creditability. A list of previous customers is helpful. List a person, company or product that can be associated with your site to add trust and credibility.

(i) KEEP SEARCH ENGINES IN MIND
How do I redesign my site and write my text with the search engines in mind? Decide on the keywords and the meta content. This is a new concept that really only applies to redesigning or developing websites. It may not even apply to all websites, but it is important for those websites that depend on search engines . The idea is to get good rankings on search engines with different keywords. Since many pages on your site can be indexed with a search engine this becomes an important strategy in attracting visitors.

Web site Maintenance
 
In the current economic environment, companies, organizations and institutions alike are seeking ways to reduce costs, and add value to their marketing and communications strategies. Our professional Website Maintenance service deliverers just that.

Web Maintenance Services by third party can substantially reduce your costs by eliminating the need to hire full time website design professionals or web content programmers. These featured Guides and Articles can help you understand and implement most profitable web maintenance solutions.

Once your site is online, it will inevitably need to be updated to keep your content fresh. Sometimes it's a simple change, like changing a date, or adding an event or you may want to add a new section or functionality to your site involving site-wide modification.

Maybe you already have a website designed in-house or by other designer and you need help fixing a few things, or maybe you tried to do the updates yourself and things didn't work out as well. We can help you maintaining such sites.

Our Website Maintenance involves:

Keeping your website up-to-date:

Content editing can be accomplished with updated information, such as special offers, product changes, pricing changes, new product and services announcements, employee information changes and all those things that keep your visitors properly informed.

Maintaining & managing your site:

Using newest technologies, we can monitor your site and make changes that improve your site performance for faster download and improved content spread. We insure that new innovative features are implemented from time to time.

Secure & Protect your site:

Server side programming used for form processing, database management, search and display functions, shopping carts etc require regular updation to implement fixes for security holes discovered from time to time.

Re-structure your site contents:

Using your site access statistics like how many visitors your site has, and what they look at while visiting, we can help you re-structure your site contents and navigation elements for increased business.

Most maintenance job includes at least the following:

» Modification and Addition of Website Content
» Image Manipulation and Addition (client supplied images)
» Newsletter & email list maintenance
» Shopping cart product updates
» Update announcements, articles, etc.
» Replace images i.e. pictures & Graphic
» Adding/removing pages
» PDF creation and uploading